Evolve Insights

In the world of business, numbers make a big difference, they speak out louder than words!

Businesses have started food delivery services this last year to mitigate against the pandemic. Is food deliveries the future?

What is your business doing to survive in a world where digital advancements continue to cause major disruptions? 

What indicators are you using to measure your business' performance? What performance targets did you set for the year?

On average, only about half of the businesses survive their fifth year in business. What are we doing to improve the survival rate small businesses?

In Africa, the female income and level of spending are growing much faster. Businesses need to pay more attention to the female economy.

Do women fail to be considered for promotions because of their gender? I believe they do. Workplace gender bias is a reality.

In 2020, many businesses had no option but to innovate. As a business leader or owner, are you open to new ideas?

Every day we are making enquiries. We do so because we need more information to make better decisions. In the world of business, customers make many enquiries. Often, they do so as an initial step of the buying process. These enquiries should ideally lead to a sale. Enquiries received in person, via the phone, on email, through the website contact page, or via different social media channels, require a follow -up. A customer who enquires is closer to buying than a customer who we need to cold call. When a customer makes an enquiry, they expect a prompt response. Unfortunately, I have noticed that so many enquiries go unanswered.  In most cases, making a simple enquiry about a product or a service is a painful process. Why would any smart business ignore enquiries? Why would a business intentionally cause its customers so much pain as they try to buy?  Why do sales enquiries go unanswered? Why…