As it appeared in the Daily Nation on November 29th 2016 I am just from a leading local retailer. Unfortunately, I did not find some basic items that I needed. Like many shoppers, I feel disgruntled when I do not repeatedly find all that I need in stores that pride themselves with taglines such as ‘you need it, we’ve got it’!. Having worked in the retail sector, I know too well that stores do run out of stock. Sometimes being out of stock is a sign of inefficiency on the side of the retailer’s supply chain. Other times, it could be because of a shortage on the side of the supplier or it could be that there was an upsurge in demand. Either way, stores need to be more proactive in ensuring that there are no stock outs of basic items. This among other interventions would make the customer experience less painful. As we get into…
Dr. Lucy KiruthuNovember 30, 2016